Blake’s Lotaburger
Feed Your Obsession
That’s the flavor-packed message ON Advertising served up for Blake’s Lotaburger, a cherished regional brand aiming to redefine how customers see “fast food.” Tasked with increasing brand relevance and loyalty, we cooked up a crave-worthy campaign that delivered laughs, conversions, and measurable ROI.
Blake’s wanted more than fleeting attention—they needed everyday obsession. Through a multi-platform, character-driven campaign, we turned quirky cravings into irresistible storytelling that audiences couldn’t scroll past, skip, or ignore.
Sales generated from Blake’s Cold Brew launch in 6 months
$
0
M
Rise in new users signaling fresh brand engagement
+
0
%
CTR on paid search — 377% above industry average
0
%
Our Role
Strategy
- Integrated Marketing Strategy
- Content Strategy
- Audience Research
- Cross-Agency Collaboration
Design
- Art Direction
- Content Strategy
- Visual Design
- Motion Design
- Creative Direction
- Design Guidlines
Content
- Copywriting
- Photography Production
- Post Production
- Brand Partnership Outreach