Franklin County Medical Center
Boosting Rural Health
Across the country, rural hospitals have become evermore isolated with the rise in digital technology and an exodus from the countryside to urban environments. ON Advertising stepped into Preston, Idaho to help Franklin County Medical Center and their Willow Valley Clinic with increasing their market share. ON created a brand new website, generated a social media footprint, managed online advertisements designed to resonate with a rural community, and developed patient testimonials through strategic video production. Within 2 months of implementing the plan of ON Advertising, FCMC’s market share increased by 3% and they saw their second highest revenue month in company history.
Increase in market share within 2 months of implementing ON’s marketing plan
+
0
%
Our Role
Strategy
- Integrated Marketing Strategy
Design
- Visual Design
- Motion Design
- Design Guidelines
Content
- Copywriting
- Post Production