The Valley’s Newest High Rise named after the Mother of Phoenix.

ON Advertising named and branded downtown Phoenix’s newest luxury living high rise and the name and inspiration came from the “Mother of Phoenix”, Adeline Gray. Without her, we would not have irrigation systems, a top-notch education system, or a luxury tourist industry. We have been given an amazing opportunity to bring her story to life, as well as give her the credit she deserves. From the name to the brand to the logo and the website, ON Advertising did it all. Adeline . . . the inspiration behind the City of Phoenix we know and love.