Big news from ON Advertising: we’re expanding! We’re proud to announce the launch of our second office, located in Albuquerque, New Mexico—marking a new chapter in our agency’s evolution and a bold step in growing our creative footprint across the Southwest.
This expansion is more than just a new location—it’s a return to our roots. Under the leadership of Eric F. Garcia, co-owner and Chief Creative Officer, ON Advertising is planting fresh creative seeds in the Land of Enchantment, a place rich in history, culture, and connection for our agency.
From Santa Fe to Phoenix—and Back Again
“New Mexico is and will forever be a big part of who I am,” says Eric. “I was born in Santa Fe, raised by its culture, and grounded in its spirit. Now, after years of growth in Phoenix, I’m coming home with new skills, a fresh perspective, and a drive to conduct and create meaningful business in the Land of Enchantment.”
Before joining ON Advertising in 2018, Eric led his own agency, EFG Creative, in Albuquerque for over 20 years. As a fine artist and former art director, Eric brought with him a creative sensibility that was essential to ON Advertising’s evolution. His arrival not only strengthened our creative department but also positioned ON as a serious competitor in the Phoenix market. In the seven years since, Eric has helped propel the agency to its biggest stage yet.
Now, we’re leveraging that momentum to expand across state lines.
A Strategic Move Rooted in Real Relationships
The decision to open a second location was both strategic and personal.
“Even though moving to Arizona was a great decision—both from a business and personal perspective—New Mexico will always be my home,” Eric shares. “It’s where my family is from; in fact, we have a second home there.”
Eric’s frequent travels between Phoenix and Albuquerque, for both family and business, highlighted a clear opportunity. “Opening this location really made sense because we already work with major New Mexico clients. And to be honest, whether it’s for family or business obligations, I’m already going back and forth from Phoenix to Albuquerque on a monthly basis.”
Our partnerships with leading New Mexico companies like Blake’s Lotaburger and B&D Industries have shown us the power and potential of the market. We’re proud to be building on those relationships by creating a physical presence in the region.
New Office, Same Mission
Located at 7850 Jefferson St NE Ste 160, Albuquerque, NM 87109, the new ON Advertising office is more than just bricks and mortar. It’s a hub for creativity, strategy, and collaboration—serving both longstanding partners and future clients across the Southwest.
Our expansion is about more than proximity; it’s about presence. We want our name out there. We want to show up, participate, and contribute to the thriving business and creative community in New Mexico. This move positions ON Advertising to better serve regional brands and continue our mission: delivering bold, strategic, and inspiring creative solutions.
As we open our doors in Albuquerque, we do so with pride in how far we’ve come—and with excitement for what’s next. For Eric, an artist at heart, this isn’t just expansion—it’s a return to the creative landscape that shaped him. The Southwest is his canvas once again, and with the full force of the ON Advertising team behind him, we’re ready to create work that’s bold, meaningful, and rooted in the spirit of the region.
New Mexico Office Location: 7850 Jefferson St NE Ste 160, Albuquerque, NM 87109
ON Advertising is the Largest Minority-Owned, Full-Service Advertising Agency in the Southwest
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