New Website? Four Things to Consider Before You Go Live
Whether you’re building a brand new site for a soon-to-be launched business or revamping your existing website with fresh content and design, chances are that you already know how vital […]
Is Longer Stronger? The Best Video Ad Length
Advertising is hard. Let’s just start with that. Advertising is mostly disruptive. TV viewers are hanging by a thread to see which of their favorite Walking Dead characters Negan is […]
When is the Best Time of Day to do Video Advertising?
With millions of websites, YouTube, Facebook and other online video advertising options, the opportunity to present your product or service on the web is limitless. Understanding the relationship between video […]
Why Targeting Matters in Digital Marketing
If you’re looking to grow your business, the days of blowing your advertising budget on a half-page, black and white ad in the local newspaper to goose sales for your […]
The Theory Behind Soylent and Other “Food 2.0” Branding
I can talk the talk when it comes to design. I can walk the walk when it comes to design, but I struggle with writing the written when it comes […]
Google and SSL Certificates in 2017: Why You Should Care
As several high-profile hacking incidents made news the past few months and with hackers even inspiring a popular TV show, cybersecurity is becoming more and more important. To improve security […]
Video Marketing – Reusing Video Ads in Other Media
One of our clients recently finished a very successful video marketing campaign using YouTube advertising. For this campaign we had created several brand new videos. Like many clients, outside of […]
Fast Food Service Provider Marketing
Over the years as we’ve grown and worked with clients to build a digital presence, one of the things we’ve heard is how our team provided insight into marketing data, […]
Olympic Success: A Marketing Team’s Version of Reaching the Podium
It’s been an amazing couple of weeks, watching athletes from around the globe compete at the Olympic Games in Rio. One day, we’ll be able to tell our grandkids we […]